Explore key trends from the Amazon 2025 Annual Data Report and learn how sellers can adapt to rising competition, traffic shifts, and global expansion.

Amazon finished auto-creating Virtual Multipack listings for eligible FBA ASINs on July 27, 2026. They go live to customers on August 10. Here's how to find them, what to edit, what to delete, and what the PPC implications are — plus 30% off SellerSprite with code SSAM35.

Alexa for Shopping replaced Rufus on May 13, 2026 and now mediates 15–20% of all Amazon mobile queries. It doesn't match keywords — it interprets intent. This playbook covers the 5 listing elements Alexa reads, how to optimise each one, structured attributes most sellers miss, and how to use SellerS

Helium 10 killed its $39 Starter plan and raised Platinum to $129/month in 2026. Here are 10 alternatives ranked by data quality, keyword depth, and value — including the only tool with native Claude MCP integration. Get 30% off SellerSprite with code SSAM35.

Jungle Scout is the most-recommended Amazon tool for beginners. SellerSprite has deeper data, costs 40–60% less, and has Claude MCP integration Jungle Scout doesn't offer. This 2026 feature-by-feature comparison covers product research, keywords, reverse ASIN, pricing, and final verdict. 30% off

Helium 10 removed its Starter Plan in April 2026 and raised Platinum to $129/month. SellerSprite delivers comparable data depth — plus Keyword Conversion Rate data and Claude MCP integration — at 40–60% less. Updated July 2026 with verified pricing, feature table, and honest verdict. Use code SSAM35

Amazon Accelerate 2026 runs September 22–24 in Seattle. After a first half defined by the 75-char title limit, Alexa for Shopping, and AgentCore, here are 5 data-backed predictions for what gets announced — and how to prepare your business before September. Early-bird pricing ends August 8. Includes

Effective August 24, 2026, Amazon's updated BSA explicitly prohibits sellers from transferring BSA rights or pledging future sales revenue as collateral. This guide covers who is affected, what the aggregator market looks like now (2.5–4× SDE), the formal compliance path for M&A, and what drives pre

Amazon raised SFP delivery speed thresholds on July 6, 2026: standard-size one-day coverage is now 40% (up from 30%), and extra-large two-day jumped 67%. A grace period runs until October 17. Here's what every SFP seller needs to audit, decide, and action before the deadline. Includes 30% off Seller

From July 30, 2026, Amazon's FBA New Selection Program offers instant referral fee credits capped at 10% then 5%, 120 days free storage, free returns, and free liquidations on qualifying new branded ASINs — but the October 31 enrollment deadline is easy to miss. Here's everything you need to know, p

Amazon launched a new 125-character Item Highlights field alongside the 75-character title limit on July 27, 2026. It's searchable, customer-visible, and currently empty on most listings. Here's exactly what to put in yours — with real before/after examples and keyword strategy. Includes 30% off Sel