Keyword Performance Score uses Z-scores to rank keywords by how strongly they outperform or underperform average relevance, enabling more accurate keyword filtering—especially in niche markets.

Understand how Keyword Relevance is calculated on Amazon by analyzing competitor ASIN rankings across search result pages to find the most accurate and product-relevant keywords.

Uncover competitor strategies on Amazon with SellerSprite’s Competitor Lookup — analyze ASINs, keywords, brands, and sellers to identify bestsellers, monitor trends, and refine your product strategy.

SellerSprite’s Product Research tool helps Amazon sellers discover high-potential products using smart filters like sales growth, reviews, and fulfillment type—perfect for beginners and pros alike.

Use SellerSprite's Related Products tool to identify which ASINs are linked to your multi-variation listings, analyze related product traffic, and optimize your product exposure on Amazon.

Understand your product’s traffic structure on Amazon to develop effective marketing strategies by analyzing traffic sources like search, advertising, related products, and promotional events using SellerSprite tools.

Learn how to analyze a competitor’s Amazon advertising strategy by using SellerSprite’s Reverse ASIN and Ads Insights tools to uncover traffic sources, ad structures, and keyword targeting.

SellerSprite updates its keyword and product data daily, weekly, or monthly depending on the tool and data type, ensuring users access the latest Amazon insights for accurate decision-making.

SellerSprite's search trends reflect real Amazon shopping intent and actual search volumes, which differ from Google Trends' relative web interest metrics.

Use SellerSprite’s Keyword Mining and SPR metric to rank on Amazon’s first page faster by targeting long-tail keywords with lower competition and smarter launch strategies.